London, UK (22nd September, 2025) – Oxford Fashion Studio marked a decade of championing independent fashion with a landmark 10th Anniversary Season at London Fashion Week SS26, hosted at Devonshire Square. Across four runway shows on Sunday 21st September, 17 designers from around the world presented collections that celebrated creativity without compromise.
ChenChen Studio
Karpova reimagined Ukrainian customs through a contemporary female lens, while TomFoolery’s signature drop-seat jumpsuits mixed functionality with playful volume. Chelsea Grays fused military-inspired streetwear with art and activism, Renee’Larouge explored the six stages of grief through personal expression, and Jiwya showcased a fully plant-based, soil-to-soil fashion ecosystem. Kuteka Printell closed the show with bold, art-inspired silhouettes celebrating the poetry of nature in motion.
SuKaz kicked off the 4 pm show with her signature bespoke art jackets, followed by the collaborative work of Linda Sekoll and Royal Black Couture, who fused old-master influences with modern reinterpretations. InVintaged celebrated all stages of womanhood, while Viktoria Marchev pushed her silicone rubber experiments into immersive underwater-inspired designs. RIYSYS highlighted urban landscapes through sculptural, statement bags, and Vino Supraja closed with a heartfelt tribute to handloom artisans and the vibrant life of Bhavani.
Soramame commanded the 6 pm exclusive show with the debut of the Sparkles of Momentum collection.
The Vietnamese couture house showcased timeless silhouettes and boldly reimagined classic feminine proportions, celebrating cultural dialogue and demonstrating fashion’s power as a universal language that unites us all.
The season closed with the debut of the OFS LAB Concept Show, spotlighting four daring designers who blur the line between fashion and art. ChenChen Studio presented architectural, sculptural forms that transformed garments into living installations. Elsa Nilaj, based in Mumbai with roots in Albania, reimagined contemporary tailoring through artisanal craft, bridging cultural heritage with modern silhouettes. Hellavagirl brought her signature avant-garde drama to the runway, with extravagant couture pieces designed to defy convention and command presence. Closing the show, Megan O’Cain unveiled Keepsake, a surreal collection inspired by personal memories and nostalgic objects, turning everyday mementos into fantastical, wearable worlds.
Elsa Nilaj
“As we celebrate 10 years of Oxford Fashion Studio, this season stands as a defining moment,” said Tiffany Anglim, Runway Director at Oxford Fashion Studio. “The talent we’ve seen on our runways in New York and London proves that independent designers are shaping the future of fashion with courage, authenticity, and artistry. From Kyiv to Ho Chi Minh City, from New York to London, these collections embody everything we believe in — creativity without compromise and fashion as a powerful force for cultural storytelling.”
“We are proud to celebrate 10 years of partnership with Oxford Fashion Studio, who continue to set the standard for inclusive and sustainable fashion, creating unforgettable shows and empowering talented creators to break boundaries and tell their stories.” – Patrizia Sechi, Devonshire Square.
The celebrations concluded with an exclusive black tie 10th Anniversary Party at Solaya, Art’otel Hoxton, where guests, designers, and partners gathered to toast a decade of creativity. Drinks partners Portofino Gin and Double Dutch added sparkle to the evening, while backstage during the shows, Whitehole Springs water and LA Brewery fuelled the models and teams.
“Partnering with Oxford Fashion Studio is a natural fit for art’otel London Hoxton. We share a commitment to championing bold, independent voices in art and design, and this collaboration allows us to bring that vision to life through fashion. It’s an exciting moment to connect creative communities under one roof.” – Stevents Rojas, art’otel Hoxton.
With a decade of shows in New York, London, Paris, and Milan, Oxford Fashion Studio has launched collections by over 800 designers from 70+ countries, and this milestone season signals a bold new chapter for the next decade of independent fashion.
SORAMAME SS26
Photo © 2025 Oxford Fashion Studios
